As a wave of technology growing at an exponential rate, connected devices are reaching more and more people. Thanks to the wide variety of their applications, they have now become a virtually universal market. Watches—unusual objects, yet so integral to our daily lives—have obviously been a prime target for the transition from analog to digital.
The iWatch strap: comfort and lifestyle
Many people have traded the steady ticking of traditional watches for the adaptability and connectivity of smartwatches. Always ahead of its time—much like major fashion houses are ahead of trends—Apple has unveiled its Apple Watch. Operating system, flagship apps, and user-friendly design: the entire world of the company founded by the late Steve Jobs and led by Tim Cook has been condensed into a watch that does much more than simply tell time.
Whether smart or not, connected or not, quartz or lithium-ion battery-powered, the watch remains, if not a piece of jewelry, at least a prestigious accessory whose every aspect must under no circumstances be overlooked. An object at the crossroads of design and transitional technology, the Apple Watch aims to navigate the boundaries between the old and the new. What better way to achieve this blend of styles and eras than by combining the efficiency of new technologies with the timeless elegance of traditional watchbands?
A Custom-Made Strap
In keeping with this spirit of continuity and eclecticism, Cie Bracelet Montre offers you, in addition to its range of classic watch straps, a wide selection of leather straps specifically designed for the Apple Watch. Available in 22- and 24-mm widths, these straps also come with two distinct adapters—in gold-plated steel or PVD-coated steel—as well as a wide variety of colors to suit your personality, tastes, and moods.
Discover the entire leather collection for the Apple Watch at the Cie Bracelet Montre boutique for personalized, expert assistance, and soon directly from the official online store. You can already browse the photo gallery to get a first glimpse of a collection designed for lovers of high-tech and elegance.


